Tuesday, 27 January 2015

Melancholia (2011)



Recently I watched a film titled Melancholia which is directed by Lars Von Trier. I am a fan of his films as they often include beautiful and striking visuals as well as detailed, complex and somewhat dark story lines, characters and undertones, and Melancholia contained a perfect blend of all. 

I did not watch this film alone, I watched it with my mother and the two of us could not be more different even if we tried. From the trailer and my knowledge of Lars Von Triers cinematic style I knew she'd hate it - and I was correct. To her this film was nothing more than a film about a bratty women with an uptight sister with little to no soundtrack and shaky camera work, yet to me it was once of the most beautiful, thought provoking and detailed films that I have watched to date and these differences in opinion are what led me to the question of how could this possibly be? 

The fact is we both sat there for the same length of time, we both watched the same images and listened to the same music and heard the same dialogue delivered by the characters, yet it effected the two of us in completely different ways.

From this I was able to draw on the conclusion that you cannot please everyone, when creating a product you should include what you want to include and approach it from the angle that you see best, because someone is always going to love it in the same way some one is going to take a disliking to it. It is something that is subjective and question of how us as individuals interpret certain texts and this is what to me film is all about. Yes, including certain actors or soundtracks because you know that they will be popular is important as it can not be denied that products are made to make money. But when the soul desire of your creation is to please someone else I think that it can tarnish and taint everything that it means to be creative.  

I doubt that my mother can even remember the name of the film, but to me it was able to express the delicate yet hardened nature of the human being and highlight that in times of crisis we all behave and react differently.Ultimately and what really inspired this blog post is that audience is important but you should not let the view or opinion of someone else limit nor censor your creativity. 

Additional production

As we entered the further stages of our production, my group and I decided to continue with filming in order to obtain our city scenes. We scheduled to film in Oxford city center as I have disused in a previous blog post, the conditions for filming on this day were perfect as it was bright but still cloudy and it was fairly busy with people. As in the past, in order to make sure we got the most out of time filming my group and I made sure that we went to location with our shot-list and storyboard. During our time in oxford we were able to film all the shots that we had planned for as well as film some shots that were more spontaneous such as a telephone box which caught my attention, other shots were obtained more passively for example below, the shot of Megan putting money in the machine. I filmed this just to test the camera was working accordingly and we watched back and found that we liked the way that it looked. Having structure to the way that we film is important and a necessary part of ensuring that all shots required are gathered, but also the fact the we gave our self some creative freedom allowed us to get some shots that were not planned for which we may use or not.

Tuesday, 20 January 2015

The Logo

After researching existing musical artists and bands I found that many have a logo that features on their products, websites and on any marketing that the band may be involved with. From this I decided to create my own logo to fit the purposes of my ancillary texts and above shows my final logo design. 

Logo design (ancillary texts)

Below is a presentation that  I created in order to show how I created the logo that I will use as a part of my ancillary texts.



Thursday, 8 January 2015

Ancillary text - magazine advert (Research)

Part of my final brief includes 3 ancillary texts, two of which a i have to complete as part of a promotional package for my music video. One of the texts i decided to complete was a magazine advertisement for my music video, below is a presentation of the initial research that I have taken in to existing adverts. 

It was important that I carried out this initial research as it helped me to get a better understanding of what sort of elements are to be included in a magazine advert. This will help me when I begin to design my own as I can refer back to my research in order to choose what I should include.




Monday, 8 December 2014

Ancillary texts


As a part of my final brief I will need to create two of three ancillary texts as specified below as part of a promotional package for the music video that I have created.

After considering all three ancillary texts I have decided that the two ancillary text that I will create will be a website home page for the band and and a magazine advertisement. I chose these two as I feel that they would be the most effective part of a promotional package, especially when paired with my final product. Next I will carry out research into existing products in order to identify what elements I should include in the products that I create. 

Tuesday, 2 December 2014

Candle flame practise

In a previous post I discussed how I wanted to include a variety of shots in my final product that were more abstract and that added significance to the tone of my overall piece. One of the potential ideas that I wish to include is a flickering flame and smoke, I felt as this would fit well in my final product as flames are able to signify romance and feelings of love which is a part of the narrative for my music video. 

Initially my group and I were unsure of how we wanted the flame look on camera and we were also aware that our choice of lighting had to be appropriate seeing as we wanted the flames to appear bright and vivid but we also needed enough light in order for the smoke to show once the flame had been blown out. 

When filming my group and I struggled with an appropriate location considering that outside was windy and bright and inside filming was not allowed seeing that we were on school site. We decided to line a box with black paper in order to shield the flame from the wind as well as limit the amount of natural day light. I was pleased with the overall outcome as it gave us a feel for the potential challenges we face when filming fire.


When editing we decided to dim the background during the edit in order to make the flame more vibrant. We also decided to reverse the smoke and flame as this made the shot more interesting to watch. 

After completing this small practice task my group and I agreed that we liked the idea of striking a match however we felt that a long and tall candle would look better than the one we originally used in the clip above.